GoLocalise
Somali translation project on screen in a localisation studio

Translation · Somali

Somali translation services

Audiovisual translation is our specialisation, but our native Somali translators also handle any text — corporate documents, technical and marketing material, articles and eLearning. Somalia's constitution names two varieties, Maxaa-tiri and Maay, so we confirm your audience first.

EN · 00:05

Wash your hands with soap and water.

SO · 00:05

Gacmaha ku dhaq saabuun iyo biyo.

Written standard Somali, based on Maxaa-tiri and used in government and education since 1972. It is what most Somali readers expect — but research with Maay speakers in southern Somalia found they have great difficulty understanding it, which is why the audience question comes first.
Native-speaking linguists
Dual-column format
ISO 9001 & ISO 14001
Timed for voice over & subtitles
In-house subtitling team
Native-speaking linguists
Dual-column format
ISO 9001 & ISO 14001
Timed for voice over & subtitles
In-house subtitling team

About Somali translation

Somalia's constitution names two varieties of Somali, and only one of them is the written standard

Article 5 of Somalia's Provisional Constitution names the official language as Somali (Maay and Maxaa-tiri), with Arabic as the second language. On the page, one of the two dominates: since 1972 the written standard, used in government, education and the media, has been based on Maxaa-tiri, also called Northern Standard Somali or Mahaa. It is what a Somali translation normally means, and it is our default.

The catch is southern Somalia. Maay is the lingua franca from Middle Shabelle to Lower Juba, and research published by CLEAR Global in 2023 found that Maay speakers have great difficulty understanding Mahaa, especially in rural areas and where literacy is low. Maay is not taught in schools, and a standard Maay script was only inaugurated in Baidoa in November 2023, so written Maay is still new to most of its speakers.

So the question at the brief is who the audience is. For most corporate, commercial and diaspora material the answer is standard Somali. When the audience is Maay-speaking, we flag it at the brief and talk through the route with you before any translation starts. At GoLocalise every text is reviewed by a second native linguist before it reaches you.

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Linguist working on a Somali translation

How can we help you?

Your project manager has everything covered

One point of contact from brief to delivery, and a second linguist on every text before it reaches you.

1

Brief review

We review your source material and your audience, and agree up front the decisions this language forces before anyone starts translating.

2

Linguist assignment

Your project goes to a native Somali translator who knows your sector and writes standard Somali, with the audience confirmed at the brief so that a Maay-speaking one is raised early rather than discovered late.

3

Translation and review

The text is translated and then checked by a second native linguist for accuracy, consistency, and register.

4

Delivery and variety check

Files arrive in the format you need, and the review pass checks that the text holds standard written Somali throughout, with any Maay deliverable reviewed separately.

Regional varieties

Somalia, the Horn of Africa and which Somali applies

Somali is the official language of Somalia, where the constitution names both Maxaa-tiri and Maay, and it is spoken across the Horn of Africa and in diaspora communities. Its written standard uses the Latin alphabet adopted in 1972.

Standard Somali, based on Maxaa-tiri, is the default for corporate, commercial and diaspora work. Maay is the lingua franca of southern Somalia and is not a spelling variant of the standard: when your audience is there, tell us at the brief, because it changes what we deliver.

Varieties we cover

  • Standard Somali (Maxaa-tiri)
  • Maay, planned separately
  • Voice over for low-literacy audiences
Not sure which one? Ask us →

Areas of expertise

What we specialise in

From corporate video and eLearning to documentary, advertising and subtitles — always audiovisual, with the audience and the variety confirmed before the first line is written.

Corporate and brand video

Company films and internal communications, written to fit the shot rather than overflow it.

eLearning and training video

Course modules and training films, with terminology kept consistent across the programme.

Documentary and interviews

Factual programming and interviews, where the register shifts between speakers and has to survive the move.

Advertising and social video

Campaigns and short-form video, cut to land inside the time available.

Subtitles and captions

Frame-accurate subtitles kept within a comfortable reading speed.

Voice over and dubbing scripts

Scripts timed to the original, ready for a native voice in the booth.

Built for video and audio

Getting Somali right on screen

Somali raises one question before any line is translated: which Somali the audience actually understands.

Standard Somali is the default, and usually the right one

Written Somali has been based on Maxaa-tiri since 1972, and it is the language of government, education and the media. For most material, and for diaspora audiences, it is what we deliver.

Maay is official too, and it is not the same

The constitution names Maay alongside Maxaa-tiri. Research with Maay speakers found they have great difficulty understanding Mahaa, and even simple words can mean different things in the two. A standard Somali text can miss a Maay-speaking audience entirely.

Reaching Maay speakers usually means audio

Maay is not taught in schools and its standard script only dates from 2023, so for Maay-speaking audiences spoken Maay in voice over tends to work better than written text. We plan it as its own deliverable, agreed at the brief.

Timed, not dumped

We deliver spotted subtitle files and two-column voice-over scripts timed to the original — never a loose document that still needs spotting.

Deliverables

How your Somali translation arrives

Subtitle files

SRT, VTT, STL or TTML, burnt in or as separate files, ready to drop into your edit.

Audience and variety confirmed from the brief

We confirm whether your audience reads standard Somali or speaks Maay before translation starts, and agree the deliverable around the answer.

Dual-column scripts

Source and target side by side with timecodes, the format the studio records from.

Reviewed, never single-pass

Every script is checked by a second native linguist before it reaches the studio.

Translation rates

Professional Somali translation

Standard

For internal documents, correspondence and material where accuracy is the main requirement.

  • Native subject-matter translator
  • Second-linguist review
  • Subtitle files or a timed script
Get a quote
Full production

For marketing, eLearning and technical content, with review, terminology management and layout adjustment.

  • Everything in Standard
  • Terminology management
  • Layout and expansion handled
  • Dedicated project manager
Get a quote

Every project is quoted individually and backed by our Price Match Promise. Send us your files for an exact, no-obligation quote.

Trusted by global brands

We have used GoLocalise on a regular basis for projects in a number of languages. The service we receive is great. The team is always friendly and professional. The voiceovers we receive are of a very high quality and the turnaround is extremely quick. We are very happy to recommend GoLocalise to other businesses.
Jo SamuelAnimator at Pixel Circus
It was a pleasure to work with David and the team at GoLocalise. David gave me lots of help and advice, guiding me through my first subtitling project. He really knows his stuff! The experience was completely pain-free. I would not hesitate to recommend GoLocalise – outstanding work at a good price.
Kerry GilliesDirector at Synergy Language Services
They're reliable, adaptive and obsessed with quality. And while you can never be 100% guaranteed of perfection, you can be sure GoLocalise will go the extra mile to get it right every time. We've worked with them now for over 5 years and we are truly thankful to have such a strong localisation partner for our business.
Lucas ColeSales and Marketing Director at Epipheo

Most common questions

How much does Somali translation cost?

Somali translation is priced per word for text and per minute for audiovisual, depending on volume, subject matter and turnaround, with confirming the audience and the variety included as part of the brief rather than billed as an extra step. Send your files and we will come back with a free, itemised quote, backed by our Price Match Promise.

Are your Somali translations done by native linguists?

Yes. Native Somali linguists handle every translation, and a second native linguist independently reviews each text, checking that it holds standard written Somali consistently and reads naturally to the audience it was written for.

Do you provide Somali subtitling and voice over as well?

Yes — Somali translation, subtitling and voice over all come from one team, working to a single glossary throughout, which matters most when a project combines standard Somali text with spoken Maay for a southern audience.

What is the difference between Maxaa-tiri and Maay?

They are the two varieties named in Somalia's Provisional Constitution. Maxaa-tiri, also called Northern Standard Somali or Mahaa, is the basis of the written standard adopted in 1972. Maay is the lingua franca of southern Somalia, from Middle Shabelle to Lower Juba, and research with its speakers found they have great difficulty understanding Mahaa.

Which one should our project use?

For most corporate, commercial and diaspora material, standard Somali. If your audience is in southern Somalia, especially in rural areas or where literacy is low, tell us at the brief: standard Somali may not reach them, and it is worth deciding the route together before anything is written.

Do you deliver Somali subtitles and voice-over scripts, not just documents?

Yes — audiovisual is our specialisation. We deliver spotted SRT/VTT and timed two-column voice-over scripts, plus translated text when you need it.

Is written Maay an option?

It is possible, but it is new. A standard Maay script was only inaugurated in Baidoa in November 2023 and Maay is not yet taught in schools, so many Maay speakers have never read their own language. For most projects spoken Maay in voice over, with standard Somali for any on-screen text, reaches more people.

Where is standard Somali the right choice?

Wherever the audience reads Somali as it is taught and published: government, education and the media have used the Maxaa-tiri-based standard since 1972. That covers most corporate, commercial and diaspora projects. The exception to plan for is a Maay-speaking audience in southern Somalia.

How quickly can a Somali translation project be delivered?

Most short documents are delivered within 24 to 48 hours. Word count, subject complexity and turnaround all move the date, and your project manager will confirm the timeline at the start.

What do you need from us to quote Somali translation?

Less than people expect: the document, script or subtitle file, its word count, what the text is actually for, and the date you need it by. A draft is fine — we would rather quote on what exists than wait for a final version that eats your deadline. A named project manager comes back with an itemised quote, normally within four working hours.

How quickly will we hear back, and who will we be dealing with?

More than half of enquiries get a reply within thirty minutes during office hours (Monday to Friday, 9am to 6pm UK time), and the itemised quote normally follows within four working hours. After that you have one dedicated project manager who owns the job from brief to final file — not a ticket queue, and not a different name on every email. If it is easier, call +44 207 095 5730 and ask for them by name.

We are still pitching and the budget is not signed off. Can we still get a Somali quote?

Yes, and it is one of the commonest reasons people get in touch. Tell us it is for a pitch and you get a figure you can put in front of your own client, itemised so it stands up to being picked apart, with no obligation and no follow-up sales calls if the pitch goes elsewhere. If it lands, the quote still holds and we already know the project.

Ready to start your Somali translation project?

Send us your documents, script or video and we'll come back with an exact, itemised quote.

Professional voice over services for your audio and video productions

Voice over

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  • Neumann microphones
  • On-hand sound engineers
  • 1,000+ voice actors
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Translation

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  • Tailored to your needs
  • Stringent quality control
  • Dedicated project managers
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Subtitling

  • Experienced subtitlers
  • Industry-standard software
  • Burn-in and graphic editing
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Transcription

  • Improve accessibility
  • Reach a wider audience
  • Boost SEO and video views
  • Maximise video engagement
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★★★★★4.9 · from 149 reviews · 24–48h