
Translation · Latvian
Latvian translation services
Audiovisual translation is our specialisation, but our native Latvian translators also handle any text — corporate documents, technical and marketing material, articles and eLearning. Latvian adapts foreign personal names, so we agree every name in your script first.
EN · 00:03
Our guest today is John Smith.
LV · 00:03
Mūsu šodienas viesis ir Džons Smits.
About Latvian translation
Latvian rewrites every foreign personal name, and each one needs its Latvian form before translation
In an English script a name is the one thing that never changes. In Latvian it does. Foreign personal names are rendered as close as possible to their original pronunciation and given a Latvian masculine or feminine ending, so *John Smith* becomes *Džons Smits* and *Anna Wordsworth* becomes *Anna Vērdsvērta*. The rule comes from the Official Language Law and the Cabinet regulations on the spelling of personal names, and it is simply how Latvian is written.
The ending is not decoration: the name then declines like any Latvian noun. *Džons Smits* is *Džona Smita* in the genitive and *Džonam Smitam* in the dative, so a name that appears in twenty subtitles appears in several forms. Names ending in certain vowels stay indeclinable, and the original spelling can be given in brackets at first mention — both things are decided per name, not per sentence.
Deciding late produces the most visible kind of error: the same speaker spelt one way in the subtitles, another in the voice-over script and a third in the on-screen captions. At GoLocalise we agree a name list at the brief, using the Latvian Language Agency's reference for how each name is rendered, and every text is reviewed by a second native linguist before it reaches you.

How can we help you?
Your project manager has everything covered
One point of contact from brief to delivery, and a second linguist on every text before it reaches you.
Brief review
We review your source material and your audience, and agree up front the decisions this language forces before anyone starts translating.
Linguist assignment
Your project goes to a native Latvian translator with experience in your sector, working from a name list agreed at the brief with the Latvian form of every personal name.
Translation and review
The text is translated and then checked by a second native linguist for accuracy, consistency, and register.
Delivery and name check
Files arrive in the format you need, and the review pass checks that every personal name uses its agreed Latvian form and declines correctly throughout.
Regional varieties
Latvia and the Latvian-speaking market
Latvian is the official language of Latvia, where 64.3 % of adults aged 18 to 69 gave it as their mother tongue in the Central Statistical Bureau's 2021–2022 adult education survey. It is an official language of the European Union.
Standard Latvian covers all commercial, corporate and broadcast work, and it is what we use. The rules for rendering foreign names are part of that standard rather than a house preference, which is why we apply them by default and agree any exception, such as keeping an original spelling on screen, explicitly.
Varieties we cover
- Standard Latvian
- Latvian name forms
- Original spelling in brackets
Areas of expertise
What we specialise in
From corporate video and eLearning to documentary, advertising and subtitles — always audiovisual, with every personal name given its Latvian form before the first line is written.
Corporate and brand video
Company films and internal communications, written to fit the shot rather than overflow it.
eLearning and training video
Course modules and training films, with terminology kept consistent across the programme.
Documentary and interviews
Factual programming and interviews, where the register shifts between speakers and has to survive the move.
Advertising and social video
Campaigns and short-form video, cut to land inside the time available.
Subtitles and captions
Frame-accurate subtitles kept within a comfortable reading speed.
Voice over and dubbing scripts
Scripts timed to the original, ready for a native voice in the booth.
Built for video and audio
Getting Latvian right on screen
Latvian changes the one part of an English script that looks safe to leave alone, and on screen every inconsistency shows.
Names are spelt as they sound
Foreign personal names are rendered as close as possible to their pronunciation in the original language, in Latvian spelling. That means knowing how each name is actually pronounced — a question the English script cannot answer on its own, so we ask it at the brief.
Every name gets an ending, and the ending declines
Men's names take a masculine ending such as -s, women's names a feminine one such as -a or -e, and both then change with the case: Džons, Džona, Džonam. A name repeated through a documentary appears in several forms, and all of them have to agree.
Original spelling in brackets, decided once
Latvian texts can give the original spelling in brackets at first mention, so a viewer can connect Džons Smits with John Smith. Whether to do so, and where — subtitles, script, on-screen captions — is agreed once for the project.
Timed, not dumped
We deliver spotted subtitle files and two-column voice-over scripts timed to the original — never a loose document that still needs spotting.
Deliverables
How your Latvian translation arrives
Subtitle files
SRT, VTT, STL or TTML, burnt in or as separate files, ready to drop into your edit.
Name list agreed at the brief
We deliver a list of every personal name in your material with its agreed Latvian form, so subtitles, script and on-screen text spell each person the same way.
Dual-column scripts
Source and target side by side with timecodes, the format the studio records from.
Reviewed, never single-pass
Every script is checked by a second native linguist before it reaches the studio.
Translation rates
Professional Latvian translation
For internal documents, correspondence and material where accuracy is the main requirement.
- Native subject-matter translator
- Second-linguist review
- Subtitle files or a timed script
For marketing, eLearning and technical content, with review, terminology management and layout adjustment.
- Everything in Standard
- Terminology management
- Layout and expansion handled
- Dedicated project manager
Every project is quoted individually and backed by our Price Match Promise. Send us your files for an exact, no-obligation quote.
Trusted by global brands
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Most common questions
How much does Latvian translation cost?
Latvian translation is priced per word for text and per minute for audiovisual, depending on volume, subject matter and turnaround, with agreeing the name list included as part of the brief rather than billed as an extra step. Send your files and we will come back with a free, itemised quote, backed by our Price Match Promise.
Are your Latvian translations done by native linguists?
Yes. Native Latvian linguists handle every translation, and a second native linguist independently reviews each text, checking that every personal name uses its agreed Latvian form and declines correctly in every sentence it appears in.
Do you provide Latvian subtitling and voice over as well?
Yes — Latvian translation, subtitling and voice over all come from one team, working to a single glossary and one name list throughout, so a speaker is spelt the same way in the subtitles as in the script.
Why does John Smith become Džons Smits in Latvian?
Because Latvian renders foreign personal names according to how they are pronounced and gives them a Latvian ending, as set out in the Official Language Law and the Cabinet regulations on personal names. The ending lets the name decline like any other noun, which Latvian grammar needs: the same person is Džons Smits, Džona Smita or Džonam Smitam depending on the sentence.
Can we keep the original spelling of our speakers' names?
The original spelling can be given in brackets at first mention, which is the usual way to keep a name recognisable. What causes trouble is mixing systems — adapted in the subtitles, original in the script — because the viewer sees both. We agree the approach per project and apply it everywhere.
Do you deliver Latvian subtitles and voice-over scripts, not just documents?
Yes — audiovisual is our specialisation. We deliver spotted SRT/VTT and timed two-column voice-over scripts, plus translated text when you need it.
How do you know how a name is pronounced?
We ask. The Latvian form depends on the original pronunciation, and spelling alone is often ambiguous. The Latvian Language Agency publishes a multilingual reference for rendering personal names, which settles most cases; for the rest, a short pronunciation note from you settles it before translation starts.
Is Latvian written the same everywhere?
Standard Latvian is the norm for commercial, corporate and broadcast work, and it is what we translate into. Latgalian, used in eastern Latvia, has its own written tradition and is protected by the Official Language Law as a historic variant of Latvian; material in Latgalian is a separate request.
How quickly can a Latvian translation project be delivered?
Most short documents are delivered within 24 to 48 hours. Word count, subject complexity and turnaround all move the date, and your project manager will confirm the timeline at the start.
What do you need from us to quote Latvian translation?
Less than people expect: the document, script or subtitle file, its word count, what the text is actually for, and the date you need it by. A draft is fine — we would rather quote on what exists than wait for a final version that eats your deadline. A named project manager comes back with an itemised quote, normally within four working hours.
How quickly will we hear back, and who will we be dealing with?
More than half of enquiries get a reply within thirty minutes during office hours (Monday to Friday, 9am to 6pm UK time), and the itemised quote normally follows within four working hours. After that you have one dedicated project manager who owns the job from brief to final file — not a ticket queue, and not a different name on every email. If it is easier, call +44 207 095 5730 and ask for them by name.
We are still pitching and the budget is not signed off. Can we still get a Latvian quote?
Yes, and it is one of the commonest reasons people get in touch. Tell us it is for a pitch and you get a figure you can put in front of your own client, itemised so it stands up to being picked apart, with no obligation and no follow-up sales calls if the pitch goes elsewhere. If it lands, the quote still holds and we already know the project.
Ready to start your Latvian translation project?
Send us your documents, script or video and we'll come back with an exact, itemised quote.
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