Return of the Goat II
Elevating cycling narratives with multilingual subtitling.
Client profile
Our latest collaboration involved a marketing agency with a zealous focus on cycling. Their dedication to capturing the essence of the sport and its community in their marketing efforts is evident in every project they undertake.
Project overview
In May 2021, we were approached to infuse multicultural accessibility into their latest advertisement, ‘Return of the GOAT II’ — a gripping short film that blends elements of suspense with a fantastical portrayal of a humanoid goat clan. The client required subtitles in multiple languages, notably French, to resonate with a diverse audience.
Our approach
Understanding the client's commitment to authenticity, we sought to translate not just the language but the very spirit of the narrative. Our team of seasoned French linguists was carefully selected for their proficiency and ability to handle such an intricate project.
Execution
The subtitling process was undertaken with the utmost care, ensuring that every nuance and thrill conveyed in the original was eloquently captured in the French subtitles. Our linguists embraced the challenge, delivering a product that was both true to the source material and culturally attuned to the French-speaking market.
Quality assurance
Post-translation, we engaged in rigorous quality checks. Our in-house team meticulously vetted the subtitles for accuracy, cultural sensitivity, and alignment with the high-octane energy of the advertisement.
Outcome
The finalised French subtitles not only met but exceeded the client's expectations, resulting in an enhanced viewer experience for the Francophone audience — comprising nearly 79 million people globally. Our partnership has since flourished, leading to subsequent projects.
Project details
- Service
- Subtitling
- Language
- European French
- Delivered by
- GoLocalise
Professional voice over services for your audio and video productions
Voice over
- State-of-the-art studios
- Neumann microphones
- On-hand sound engineers
- 1,000+ voice actors
Translation
- 100+ languages covered
- Tailored to your needs
- Stringent quality control
- Dedicated project managers
Subtitling
- Experienced subtitlers
- Industry-standard software
- Burn-in and graphic editing
- Open and closed captions
Transcription
- Improve accessibility
- Reach a wider audience
- Boost SEO and video views
- Maximise video engagement